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IT and Copier Talk Your Business Can Rely On

The AIS IT Services and Office Technology Blog. Insights and perspective into what works and makes businesses more competitive.

Keven Ellison

Over the last 20+ years, Keven has had a passion in all areas of traditional and digital marketing. His main focus is how the consumer or decision makers see brands in order to develop successful programs to meet them on their turf. Prior to AIS, Keven has held senior marketing and communication posts in Financial Services, Technology, Communications, Biotech, and Lead Generation industries from start-ups to privately held and public companies. Today, he’s building a team to support the growth of AIS to become a leading brand in office technology. When not working, Keven can be found hacking his house, life, and those around him to make everything around him a better world. He volunteers his time as a Board Member for United States Diving and Ad Fontes Media.

Recent Posts

Content Marketing: The Importance of Video - Tactics (3 of 3) [SERIES]

on Oct 28, 2019 8:30:00 AM By | Keven Ellison | 0 Comments | Insider Articles All Topics All Industries Marketing
READ TIME: 8 MINS. This article is Part Three of a series on Content Marketing. Make sure to read Part One and Part Two of this series. As we continued our content marketing efforts, we knew that we’d eventually have to take a massive leap of faith when it came to video. When we began implementing our content marketing strategies while working with author and digital marketing expert, Marcus Sheridan, as well as his team of content experts, we continued to learn the significance of video. 
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The Definition of Telecom [In Under 100 Words]

on Sep 19, 2019 1:25:52 PM By | Keven Ellison | 0 Comments | Telecommunications Articles All Topics All Industries
Telecom is the shortened version of the word telecommunications. Telecom can be used to describe the data exchange of information between long distances. Data information can be in the form of text, audio, and video. It can be transmitted by various means including wire, fiber optic cable, satellite, or wirelessly such as cellular, radio, or television communications. Telecom can also be used to describe the telecommunications industry as a whole.  The Internet is the largest form of a telecom network but government agencies, businesses, media networks and consumers use a variety of forms of telecom in everyday life.
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The Definition of a VoIP [In Under 100 Words]

on Sep 17, 2019 8:15:00 AM By | Keven Ellison | 0 Comments | Telecommunications Articles All Topics All Industries
VoIP is the acronym for Voice over Internet Protocol. VoIP is the term associated with sending voice and audio over the data lines. It is also more commonly referred to digital phone and phone over internet services. This technology allows businesses to make traditional phone calls, send faxes and SMS messages at any time of day or from anywhere with a with access to the Internet. It can also be much more cost effective than traditional telephone long distance services while taking advantage of the flexibility of digital data.
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Content Marketing: Six Steps to Blogs that Rank - Tactics (2 of 3) [SERIES]

on Jun 28, 2019 2:01:24 PM By | Keven Ellison | 0 Comments | Insider Articles All Topics All Industries Marketing
READ TIME: 6.5 MINS.  This article is Part Two of a series on Content Marketing for Blogging. To read Part One of this series, click here. There’s an abundance of information, tools, and strategies when it comes to content marketing and the best practices to make sure your content ranks high. Whether you’re a billion-dollar enterprise or a small business, your brand is what sets you apart from the competition and the best way to establishing dominance and recognition online is through high ranks in search results. 
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Content Marketing: 6 Steps to Blogs That Rank (pt. 1 of 3) [SERIES]

on Jun 28, 2019 11:53:16 AM By | Keven Ellison | 0 Comments | Insider Articles All Topics All Industries Marketing
READ TIME: 8 MINS. There is an endless amount of information on the internet discussing blog content posts, ebooks, articles, and resources on how to write the best content to achieve top rankings over your competition.   When we assess our success of high content rankings, and the learning experience we’ve had over the last 18 months, our results of ranking 25 times more keywords on page one of Google has brought in 10 times the amount of traffic to our company website. How did we do this?
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