--- title: "Tech Made Human Episode 1: AI Hype and Hard Facts" description: Marissa and Keven Ellison reveal why AI tools fail most users, and how unconscious incompetence shapes bad tech outcomes. image: https://www.ais-now.com/hubfs/Thumbnail_TMH_101_AI%20Hype%20and%20Hard%20Facts.jpg --- [Skip to main content](https://www.ais-now.com/blog/tech-made-human-episode-1-ai-hype-and-hard-facts#maincontent) [«  View All Posts](https://www.ais-now.com/learning-center) # Tech Made Human Episode 1: AI Hype and Hard Facts December 8th, 2025 By [Cliff Goldsmith](https://www.ais-now.com/blog/author/cliff-goldsmith) ![](https://www.ais-now.com/hubfs/Thumbnail_TMH_101_AI%20Hype%20and%20Hard%20Facts.jpg) AI keeps getting smarter, but most people aren’t getting better at using it. In this first episode of *Tech Made Human*, host **Marissa** sits down with **Keven Ellison** to unpack why so many business owners feel frustrated with AI tools, and why the problem usually isn’t the technology at all. They explore the idea of *unconscious incompetence*: people don’t know what they don’t know. From shallow prompts to false confidence, Keven explains how AI creates an illusion of productivity while quietly lowering the bar for what “good work” looks like. Marissa breaks down how this gap shows up inside real businesses, where teams rely on tech they’ve never been trained to use. If you’ve ever wondered why AI results feel random, inconsistent, or underwhelming,  even with tools that claim to be “smart”. This conversation will click instantly. Brought to you by AIS, helping small and mid-sized businesses in Las Vegas, Palm Desert, San Diego, and Pasadena make smarter tech decisions without the noise.   [ Cliff Goldsmith ](https://www.ais-now.com/blog/author/cliff-goldsmith) Cliff is a multi-talented individual with a profound passion for creativity and storytelling. As a photographer/videographer, he possesses a keen eye for detail, capturing the essence of moments, and creating high-quality images and videos. As an award-winning editor, his expertise lies in seamlessly weaving vivid stories and narratives that captivate audiences and bring ideas to life. When he isn’t honing his craft, he spends time with his family or watching B-movies. Topics: [ Videos ](https://www.ais-now.com/blog/topic/videos) [ video ](https://www.ais-now.com/blog/topic/video) [ Technology ](https://www.ais-now.com/blog/topic/technology) [ Cost ](https://www.ais-now.com/blog/topic/cost) [ price cost ](https://www.ais-now.com/blog/topic/price-cost) [ Features and Benifits ](https://www.ais-now.com/blog/topic/features-and-benifits) [ Features & Benefits ](https://www.ais-now.com/blog/topic/features-benefits) Don't forget to share this post: ## Related Articles [### Why Small IT Problems Turn Into Big Business Problems | TMH Episode 5 June 4th, 2026|2 min read ](https://www.ais-now.com/blog/why-small-it-problems-turn-into-big-business-problems-tmh-episode-5) [### Managed IT Cost Explained: What SMBs Are Actually Paying For May 12th, 2026|2 min read ](https://www.ais-now.com/blog/managed-it-cost-explained-what-smbs-are-actually-paying-for) [### Top Preventive Maintenance Tips for Office Printers May 4th, 2026|2 min read ](https://www.ais-now.com/blog/top-preventive-maintenance-tips-for-office-printers) [### Security Moves SMBs Can Do Now | Tech Made Human Episode 3 April 3rd, 2026|1 min read ](https://www.ais-now.com/blog/security-moves-smbs-can-do-now-tech-made-human-episode-3) [### What Questions Smart Buyers Ask Before Choosing an Office Technology Provider? March 23rd, 2026|5 min read ](https://www.ais-now.com/blog/what-questions-smart-buyers-ask-before-choosing-an-office-technology-provider) [### AI or DIE Webinar: Operationalizing The Agentic Workforce January 22nd, 2026|2 min read ](https://www.ais-now.com/blog/ai-or-die-webinar-operationalizing-the-agentic-workforce) [### How to Choose A Multi-Function Printer For a Growing Office January 8th, 2026|1 min read ](https://www.ais-now.com/blog/how-to-choose-a-multi-function-printer-for-a-growing-office) [### Cyber Insurance 101: Why Your General Liability Won’t Save You | Tech Made Human Episode 2 January 6th, 2026|1 min read ](https://www.ais-now.com/blog/cyber-insurance-101-why-your-general-liability-wont-save-you-tech-made-human-episode-2) [### What to Do If Your Business Suffers a Ransomware Attack November 17th, 2025|1 min read ](https://www.ais-now.com/blog/what-to-do-if-your-business-suffers-a-ransomware-attack-1) [### Cybersecurity Webinar for SMBs: What You Don’t Know Will Hurt You October 29th, 2025|1 min read ](https://www.ais-now.com/blog/cybersecurity-webinar-for-smbs-what-you-dont-know-will-hurt-you) [### Choosing the RIGHT IT Provider (Before You Get Hacked) October 27th, 2025|1 min read ](https://www.ais-now.com/blog/choosing-the-right-it-provider-before-you-get-hacked) [### 5 More Cybersecurity Myths Busted October 15th, 2025|1 min read ](https://www.ais-now.com/blog/5-more-cybersecurity-myths-busted) [### What to Do When Your Office Copier Is End‑of‑Life: Plan Your Replacement October 9th, 2025|1 min read ](https://www.ais-now.com/blog/what-to-do-when-your-office-copier-is-end-of-life-plan-your-replacement) [### What to Expect During Your Copier or Printer Installation with AIS September 25th, 2025|1 min read ](https://www.ais-now.com/blog/what-to-expect-during-your-copier-or-printer-installation-with-ais) [### Windows 10 End of Life: What It Means for Your Business September 18th, 2025|1 min read ](https://www.ais-now.com/blog/windows-10-end-of-life-what-it-means-for-your-business) [### Top 5 VoIP Features Most Business Owners Don’t Know They Need August 27th, 2025|4 min read ](https://www.ais-now.com/blog/top-5-voip-features-most-business-owners-dont-know-they-need) [### Kyocera Mobile App: How To Install and Connect June 16th, 2025|7 min read ](https://www.ais-now.com/blog/kyocera-mobile-app-how-to-install-and-connect) [### IT Compliance for Law Firms: Why You Can’t Afford to Ignore IT November 27th, 2024|3 min read ](https://www.ais-now.com/blog/it-compliance-for-law-firms-why-you-cant-afford-to-ignore-it) [### Kyocera ECO footPRINT Toner Recycling Program August 26th, 2024 ](https://www.ais-now.com/blog/kyocera-eco-footprint-toner-recycling-program) [### Find the Perfect Copier for Your Office with AIS August 1st, 2024 ](https://www.ais-now.com/blog/find-the-perfect-copier-for-your-office-with-ais) [### In-House IT Teams: Exploring Their Limitations July 16th, 2024 ](https://www.ais-now.com/blog/in-house-it-teams-exploring-their-limitations) [### Is My IT Provider Keeping My Business Safe February 21st, 2024|1 min read ](https://www.ais-now.com/blog/is-my-it-provider-keeping-my-business-safe) [### How To Set Up Job Account Codes On The Kyocera TASKalfa November 2nd, 2023|1 min read ](https://www.ais-now.com/blog/how-to-set-up-job-account-codes-on-the-kyocera-taskalfa) [### Why AIS? Not Just Another Copier Dealer August 10th, 2023|1 min read ](https://www.ais-now.com/blog/ais-is-not-just-another-copier-dealer)